Our values
What we stand for
Rudie exists to prove that period care can be honest, low-impact and genuinely comfortable, all at once, with no quiet compromises hidden in the fabric. These are the values behind every pair.
Our commitment
Four things we won't compromise on
Radical honesty
We print the exact numbers, even the ones that don't flatter us. 8% synthetic, stated plainly.
Better materials
92% organic bamboo body with a thin, multi-layer leak-resistant gusset, up to 70% less synthetic than the standard.
Real comfort
A smooth, no-dig fit that feels like regular underwear, because protection shouldn't cost comfort.
Lower impact
Reusable for years, replacing hundreds of disposables and the plastic that comes with them.
Honest, side by side
Honest from the inside out.
Rudie
Traditional period underwear
Bamboo-rich fabric
No
Multi-layer gusset
No
Honest fibre disclosure
Rare
Up to 70% less synthetic
No
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