The problem with period care
Comfort should not cost the planet
Most disposable period products are largely plastic, used once and gone in minutes, yet they linger in landfill for centuries. The reusable options are better, but many still hide 20 to 30% synthetic in the fabric against your skin.
We wanted a third option. Genuinely lower-impact materials, built to last for years, with nothing hidden in the small print.
The bigger picture
Up to 70% less synthetic
Compared with the industry standard. Swapping to a reusable pair you keep for years is one of the simplest changes you can make, and choosing one made mostly from bamboo rather than plastic makes it count even more.
Plastic, against your skin
The part no one talks about
Disposable pads can be up to 90% plastic, and a lot of reusable underwear still hides 20 to 30% synthetic, worn against the most sensitive skin on your body, every day of your period. The research on microplastics in the fabrics we wear closest to our skin is what made us stop and rebuild. Rudie is 92% bamboo, so what sits against you is mostly soft, breathable plant fibre.
The bigger picture
Why one reusable pair matters
11,000+
disposable period products the average person bins in a lifetime, most of it plastic.
92% bamboo
soft, breathable bamboo instead of the up to 90% plastic in a typical pad.
500+ years
for a single pad to break down in landfill. Rudie is reusable, not binned.
3 years
rebuilding the fabric from the fibre, so comfort and the planet both win.
Materials
Built honest, from the fibre up
Tap each material to see it up close. Every layer is chosen to do more with less plastic.
The honest part
We kept the last 8%, and told you
We tried for three years to remove the final 8% of elastane. We could not do it without losing the fit and protection you rely on, so we kept it and we say so, clearly, instead of rounding down to a number that sounds better.
Honesty is the whole point. Better materials, real performance, and no claim we cannot stand behind.
Sustainable by design
Sustainable, honest period underwear
Rudie makes reusable, leakproof period underwear in 92% organic bamboo, designed to replace disposable pads and tampons and cut the plastic worn against your skin.
Every pair is OEKO-TEX Standard 100 certified, made with no fluorinated chemicals, machine washable, and built to be reused for years. Honest materials, the exact fibre numbers on the label, and no greenwashing.
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